Caro_e_ talks about the design process of her own sports collection
Hello lovely people,
I haven’t been in touch for a while, but finally here is a new blog from me! 🙂 Some of you may have already seen on Instagram that I recently launched my first sports collection of my own with Hunkemöller! You can probably imagine how overwhelmed I was when I was asked to do this. Even now, I still find it very unreal!
It gives you a brilliant feeling to see yourself in the shop window. But at the same time, it is also very hard to take in! I really am hugely proud, and it shows me – and you too of course – that a virtually impossible dream can become reality if you just keep your eyes on the prize and keep working towards it. I mean, what girl doesn’t love shopping for extravagant and original items with delightful details at Hunkemöller? I have certainly always been a fan of this brand. Whether you are buying something for yourself or looking for a special gift for a special someone, you’ll always find it here. What’s more, you just know you’re getting value for money.
How it all began
Exactly a year ago, I was asked if I was interested in designing my own sports collection with Hunkemöller. Of course I immediately said yes! Because I am a typical girly girl, this opportunity was obviously right up my street. Towards the end of the year, I drove to the head office in Hilversum for the first time, where I met the fabulous team of designers, marketers, photographers and PR people. I got such a warm reception that I immediately felt like I was part of the Hunkemöller family.
When we went through the first designs, I was able to spew out all my ideas and comments. They wanted to be sure that the sports collection would have my personal touch while at the same time remaining true to the Hunkemöller style. Together we agreed on the colours, the material and the fits. My most important request was that it should be a collection with a difference, namely a mix of fashion and sport. What’s more, the colours had to really bring out the female body and express a sense of self-confidence. It is important to me that the women who wear my collection feel good, sexy and motivated!
Plus, I really love playful, extravagant fits and lace details. We brought all these wishes together and, along with the design team, created this splendid sports collection which is now available in the stores. When I watched the fashion show of my own creations before the launch, I really couldn’t wait to finally share the collection with you guys! And now you can go right out and buy it everywhere, in the various Hunkemöller stores and online, AHHHHHHH! I really am so grateful for this unbelievable partnership and also because everything went so smoothly!
Exercise really is hugely important to me! Even when I am travelling a lot, I still try to do my home workout 3 to 4 times a week. Without sport I would be really slow and I wouldn’t know what to do with my energy. Now and then I need to be able to step out and really go for it! Plus, I need less sleep and I feel much more balanced if I exercise regularly. It simply makes me feel good, even if it is hard to motivate myself every time. But I know I’ll just feel bad if I haven’t worked out, so I always go for it anyway. Anything you do is better than nothing!
The first week is usually the toughest, and after that you just have to laugh about how hard you found it at the start! Do you know how I motivate myself? Find a photo of your dream body on the internet and set it as the background on your phone. These days we are all constantly looking at our phones so this way, our subconscious and conscious are constantly reminded that this is the goal we are striving for and that we need to work towards. We are the only ones who can do it. Everyone can achieve their own objective! Really, EVERYONE! A good first step is to buy a new sports outfit that you feel great in, so you can’t wait to get working out! I hope that I can achieve this effect with my collection and that I can motivate you to get started. Because if you don’t start NOW, when are you going to start? Even if it’s just for 30 minutes. Viewed over a whole day, that’s not much at all. For example, my workout only lasts 35 to 40 minutes and it’s so intensive that I really don’t need to do any more than that! 🙂
I really hope you’ll like the collection as much as I do. 🙂 Of course I am totally looking forward to your photos of yourselves wearing my collection! I will gradually start sharing them in my stories on Instagram, because I am hugely proud to see you wearing it! Thank you for the photos you have already sent me! You look fabulous and I get the feeling that the colours truly suit EVERYONE! *-*
Finally, it’s my pleasure to announce another development which is brilliant for me: I will also be designing and marketing the 2018 swimwear collection for you together with Hunkemöller! WOW! Can someone pinch me please? I simply don’t know how to describe how grateful I am for everything! You can look forward to another very special, unique and gorgeous collection!
Thank you for all your support!
LOVE YOU GUYS – YOURS CAROLINE