Behind The Scenes: this is what happens at a Fashion Show!
Last week, it was that time again: the annual Hunkemoller Fashion Show! This show features all the new items to be launched in the coming year. We’re giving you an exclusive look behind the scenes at the preparations for our Fashion Show!
The designers have been beavering away for months on designing new items for the coming year. All new sets, kimonos, swimwear and lots more are based on a certain theme. The Fashion Show theme for 2020 : ‘Unstoppable’. The show is divided up into various values: k harmony, bravery and unity.
The models come to the location for try-outs a few days before the show. It takes a lot of practice! Each model is allocated different outfits with matching accessories. Hair and make-up are done superbly, so that they are totally on fleek for the runway.
The tension is high for everyone during the show. Exact following of the planning is vital. All the models have to be there on time for the catwalk, wearing the right outfits. But also the right music, background and lighting are très important.
It’s a wrap! The Fashion Show is over and everyone is ready to celebrate. At the after party, everyone gets together to celebrate the show going so well. Now there’s time to relax, as it won’t be long before the preparations for next year begin.
Want to see the fashion show? Then watch our YouTube video.
- 11 December, 2020